/* Scoped audience layout. Existing homepage and inner pages stay independent. */
.audience-v50{--audience-paper:#f5f3ee;--audience-ink:#181817;--audience-red:#bd1231;--audience-line:#d4cec3;padding:48px 0;background:var(--audience-paper);color:var(--audience-ink)}
.audience-v50-wrap{max-width:1280px;margin:0 auto;padding:0 24px}
.audience-v50-heading{display:grid;gap:24px;margin-bottom:32px}
.audience-v50-eyebrow{font-size:14px;line-height:1.5;margin:0 0 24px}
.audience-v50-heading h2{font:500 40px/1.1 var(--display);letter-spacing:-.03em;margin:0;text-wrap:balance}
.audience-v50-heading h2 em{font-weight:400;color:var(--audience-red)}
.audience-v50-heading>p{font-size:16px;line-height:1.6;max-width:42ch;margin:0;color:#585148}
.audience-v50-panels{display:grid;gap:24px}
.audience-panel{display:grid;min-width:0;border-radius:16px;overflow:hidden}
.audience-panel-franchise{--panel-ink:#f5f3ee;--panel-muted:#d3ccc1;--panel-rule:#4b4842;--panel-label:#ff718a;background:#181817;color:var(--panel-ink)}
.audience-panel-local{--panel-ink:#181817;--panel-muted:#585148;--panel-rule:#c9c0b2;--panel-label:#a8102c;background:#ebe6dc;color:var(--panel-ink)}
.audience-panel-copy{padding:32px 24px;min-width:0;display:flex;flex-direction:column;align-items:flex-start}
.audience-panel-label{display:flex;gap:16px;align-items:center;font-size:14px;font-weight:550;line-height:1.5;color:var(--panel-label);margin:0 0 24px}
.audience-panel-label>span{font-variant-numeric:tabular-nums;opacity:.85}
.audience-panel h3{font:550 32px/1.2 var(--display);letter-spacing:-.03em;margin:0 0 24px;max-width:21ch;text-wrap:balance;color:var(--panel-ink)}
.audience-panel-description{font-size:16px;line-height:1.6;margin:0;max-width:42ch;color:var(--panel-muted)}
.audience-panel-deliverables{width:100%;list-style:none;margin:32px 0;padding:0;display:grid;border-top:1px solid var(--panel-rule)}
.audience-panel-deliverables li{display:flex;align-items:center;gap:8px;font-size:14px;line-height:1.5;padding:16px 0;border-bottom:1px solid var(--panel-rule)}
.audience-panel-deliverables li:before{content:'';width:8px;height:8px;border:1px solid var(--panel-label);border-radius:9999px;flex:none}
.audience-panel-cta{display:inline-flex;gap:16px;align-items:center;justify-content:space-between;max-width:100%;min-height:56px;margin-top:auto;padding:16px 24px;background:var(--audience-paper);color:var(--audience-ink);border-radius:8px;font-size:14px;font-weight:600;line-height:1.5;text-decoration:none;transition:background-color 180ms ease,color 180ms ease}
.audience-panel-local .audience-panel-cta{background:var(--audience-ink);color:var(--audience-paper)}
.audience-panel-cta svg{width:24px;height:24px;flex:none;transition:transform 180ms cubic-bezier(.22,1,.36,1)}
.audience-panel-cta:hover{background:var(--audience-red);color:white}
.audience-panel-cta:hover svg{transform:translate(2px,-2px)}
.audience-panel-cta:focus-visible{outline:2px solid var(--panel-label);outline-offset:4px}
.audience-panel-cta:active{transform:scale(.97)}
.audience-panel-cta[aria-disabled=true]{opacity:.4;pointer-events:none;cursor:not-allowed}
.audience-panel-visual{display:flex;flex-direction:column;justify-content:center;gap:32px;margin:0;padding:32px 24px;min-width:0;background:#24231f}
.audience-panel-local .audience-panel-visual{background:#ddd5c7}
.audience-panel-visual figcaption{display:flex;flex-wrap:wrap;gap:8px 24px;justify-content:space-between;color:var(--panel-muted);font-size:12px;line-height:1.5;border-top:1px solid var(--panel-rule);padding-top:16px}
.audience-panel-visual figcaption>span:first-child{font-weight:600;color:var(--panel-ink)}
.audience-site-composition{position:relative;padding:0 8% 16% 0}
.audience-site-frame{border:1px solid #57544d;border-radius:8px;overflow:hidden;background:#191918;transform:rotate(-3deg);transition:transform 320ms cubic-bezier(.22,1,.36,1)}
.audience-site-toolbar{height:32px;display:flex;align-items:center;gap:8px;padding:0 16px;background:#33322d;color:#d3ccc1}
.audience-site-toolbar>span{width:4px;height:4px;border-radius:9999px;background:#9a9184;flex:none}
.audience-site-toolbar p{margin:0 0 0 auto;font-size:10px;line-height:1.4}
.audience-site-frame img{display:block;width:100%;height:auto}
.audience-mobile-frame{position:absolute;right:0;bottom:0;width:25%;border:4px solid #57544d;border-radius:16px;overflow:hidden;background:#191918;transform:rotate(4deg);transition:transform 320ms cubic-bezier(.22,1,.36,1)}
.audience-mobile-frame img{display:block;width:100%;height:auto}
.audience-brand-composition{position:relative;padding:0 0 32%}
.audience-brand-main{display:block;width:92%;height:auto;transform:rotate(-3deg);border-radius:8px;transition:transform 320ms cubic-bezier(.22,1,.36,1)}
.audience-brand-detail{position:absolute;right:0;bottom:0;width:62%;height:auto;transform:rotate(4deg);border:8px solid #f5f3ee;border-radius:8px;transition:transform 320ms cubic-bezier(.22,1,.36,1)}
@media(min-width:768px){.audience-v50{padding:64px 0}.audience-v50-wrap{padding:0 40px}.audience-v50-heading{grid-template-columns:7fr 5fr;align-items:end;gap:48px;margin-bottom:48px}.audience-v50-heading h2{font-size:48px}.audience-v50-panels{gap:32px}.audience-panel-copy{padding:40px 32px}.audience-panel-visual{padding:48px 40px}.audience-panel h3{font-size:40px}.audience-panel-deliverables{grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;border:0}.audience-panel-deliverables li{align-items:flex-start;border-top:1px solid var(--panel-rule);border-bottom:0}.audience-panel-deliverables li:before{margin-top:8px}.audience-panel-cta{font-size:16px}.audience-site-composition,.audience-brand-composition{max-width:560px;width:100%;margin:auto}}
@media(min-width:1024px){.audience-v50{padding:96px 0}.audience-v50-wrap{padding:0 80px}.audience-v50-heading{margin-bottom:64px}.audience-v50-heading h2{font-size:64px}.audience-v50-heading>p{font-size:18px}.audience-panel{grid-template-columns:5fr 7fr;align-items:stretch}.audience-panel-copy{padding:48px 32px}.audience-panel h3{font-size:40px}.audience-panel-deliverables{grid-template-columns:1fr;gap:0;border-top:1px solid var(--panel-rule)}.audience-panel-deliverables li{align-items:center;border-top:0;border-bottom:1px solid var(--panel-rule)}.audience-panel-deliverables li:before{margin:0}.audience-panel-visual{padding:48px 32px}.audience-panel-cta{font-size:14px;padding:16px;gap:16px}.audience-panel-local{grid-template-columns:7fr 5fr}.audience-panel-local .audience-panel-copy{grid-column:2;grid-row:1}.audience-panel-local .audience-panel-visual{grid-column:1;grid-row:1}}
@media(hover:hover) and (pointer:fine) and (prefers-reduced-motion:no-preference){.audience-panel:hover .audience-site-frame,.audience-panel:hover .audience-brand-main{transform:rotate(-1deg)}.audience-panel:hover .audience-mobile-frame,.audience-panel:hover .audience-brand-detail{transform:translateY(-8px) rotate(2deg)}}
@media(prefers-reduced-motion:reduce){.audience-v50 *{transition:none!important}.audience-panel-cta:hover svg{transform:none}}